Here is one of our bouquets.
Ecuador Valentine’s roses can be ordered now for delivery on either Wednesday, February 10 or Thursday, February 11, 2010.
Second here are image updates of the Falconi homes being built in Cotacachi.
This house was shown at an earlier stage of construction in a previous message.
Here is a second Falconi house under way.
Get more information from Angel Proano at firstname.lastname@example.org
A recent message looked at an Ecuador import earning idea.
Here is the Ecuador earning update… an excerpt from lesson 18 of our course “Tangled Web, how to Have an Internet Business.”
Always test in your web based business, but do not allow test results to alter the integrity of your vision… mission and plan.
One of our maxims for success in your internet business is to test… test…. test.
Growing a business requires knowledge that testing can bring.
Growing a business also requires a balance of capital, knowledge (from testing), experience, staff, training and product line.
A subscriber to this course recently asked “Why do you only send a link to your website each day?”
He told us that at his site he tested and found that he obtained much better results when he sent the entire message in HTML instead of just a link.
Here is my reply.
“Thanks for asking. I used to send the entire emailed message, but made a decision to switch based entirely on the matter of time.”
To place the entire message on our emailer takes some extra time and for quite some time we have been swamped.
So I switched to this easier mode.
Our business model uses the web to qualify rather than increase numbers so in a way if our short message culls out those not really interested this might be good… less emails to answer… etc.
This is a peculiar way of doing business but it works for us. Each month over the past three years, since we began tracking, our Month On Month sales have grown. Our list size grows every day.
That’s all I look at right now… sales… list size… complaints vs raves… plus of course the bank account. We have to keep our bankers and suppliers happy.
If sales, list and compliments are growing… and we have more money than we started with at the end of the month… I am happy.
We have not had the time to measure more than this… YET.
That’s the pitfall of a small business… not enough time to do everything perfectly.
I stress the word YET because test mailings comparing sending the entire message versus just a link are on our list of priorities. We will be doing this eventually.
When we make these tests I’ll report to you the results. If sales increase we’ll change this aspect of our daily message.
Our business is working well. Sales are up about 30% per annum. Merri and I and our webmaster are so busy… we are often out of time at the end of the day.
The solution? Change the business plan or hire staff (which is a changed plan in a way).
We have added help… but all must be well trained so they can provide good service. We can expand further once they are trained… but during training it gets even busier!
Little good comes from diverting resources to increased sales unless the entire structure of the business is ready to handle it. Imbalanced sales… without good service leads to loss of good clients.. the most valuable asset of all.
Plus tests do not always tell the entire story.
For example, we get many of our new readers via good rankings at search engines. Part of our good search engine rankings are based on the number of readers visiting our site.
If I send the entire message via email, more readers might read and buy. Sales will rise but fewer people will be reading my message at my site. Rankings at the search engines might drop.
Tests might show that short term… sales rise. Long term new readers might fall and in the long term sales might drop because of lost readers.
Plus I do not make changes easily without a test.
I am always cautious about accepting results of someone else’s tests. One has to view business as a whole… in the context of its relationship with its clients.
For example when Merri and I had our print publishing business our direct mail marketing was so low pressure and so filled with information that readers often thought it was a paid per subscription newsletter!
I studied a test that one of our friendly competitors had done that suggested sales increased 30% when a stamped reply envelope was included with the email. I decided to test this before making it a regular feature in our marketing.
I mailed 20,000 marketing letters. All were identical in every way except half had a stamped reply envelope.
The 10,000 letters WITHOUT the stamped envelope outsold those with the envelope by 10 to 1!
My customers normally saw my marketing as useful information.
The addition of the stamped prepaid envelope converted the image of my efforts from useful data to a marketing piece… so it was more often chucked in the garbage without being read.
Test… test… test… yes… but keep your business balanced and watch for long term results as well as immediate data garnered from your tests.
Learn a good way to spot long term trends in this lesson as a Tangled Web subscriber.
Join Merri and me and our webmaster this February at a seminar and share ways to invest, do business and live that protect wealth as they bring joy, satisfaction and better health.
Join us with our investment advisers and tax attorney February 11-14 at Quantum Wealth -International Investing & Business Made EZ, Mt. Dora, Fl.
You can also come on with us to Ecuador.
February 15-16 Travel to Quito and tour Quito
February 17 Travel Quito to Manta
February 18-19 Manta & Mid Coast Real Estate Tour
February 20 Travel Manta to Cotacachi
February 21-22 North Andes, Imbabura & Cotacachi Real Estate Tour
February 23-24 Quito & Mindo Real Estate Tour
February 25 Travel Quito Cuenca
February 26-27 Cuenca Real Estate Tour
Or join us in March 2010
March 11-14 Super Thinking + Spanish Course, Mt. Dora, Fl.
March 15 Travel to Quito
March 16 Travel Quito Cotacachi
March 17-18 North Andes, Imbabura & Cotacachi Real Estate Tour
March 19-20 Cotacachi Shamanic Tour
March 21 Travel Cotacachi to Manta
March 22-23 Manta & Mid Coast Real Estate Tour
March 24 Travel Manta to Cuenca
March 25-26 Cuenca Real Estate Tour
March 27 Travel Cuenca to Salinas
Mar. 28-29 Salinas & South Coast Real Estate Tour
There are four days left to gain the largest savings on our Ecuador tours.
The Ecuador airfare war makes it cheaper to get to Ecuador than ever before… and there is still time to enjoy great Ecuador tour savings.
You enjoy discounts by attending multiple seminars and tours. Here are our multi tour adventure discounts.
Even Better. Greater Savings. Our 2010 International Club membership allows you and a guest to attend as many of the 51 courses and tours we’ll sponsor and conduct in 2010 (fees would be $40,947 for all these courses individually) is only $2,999.
The International club fee rises to $3,500 January 25 2010. Enroll in the International Club now at the original fee of $2,999. Save $501 extra before January 25, 2010.
International Club Three Monthly Payments of $1,025